Pre-opening · Betbezer-d’Armagnac
A house to come together.
In Betbezer-d’Armagnac, a house full of character is being prepared for families and friends: 8 to 12 guests, depending on the arrangement. Plans include self-guided activities, the optional Fil Rouge Enigma and hosted sessions by advance booking.
We aim to open in spring 2027, subject to completing the purchase and preparations.
The project
Together, without having to do everything together.
Gather around a table, play or take a quiet moment: your group will choose its own pace, without a fixed programme.
Live together
A whole house, with shared rooms, bedrooms and tree-filled grounds.
Play freely
Games and music will be available for self-guided use, without a fixed timetable.
Choose a hosted moment
Optional hosted sessions will complement the stay, by advance booking.
Discover the area
A project rooted in the Landes d’Armagnac, linking rural heritage, culture, play and shared time.
Who is behind the project?
Two complementary paths, one shared thread.
Le Fil Rouge is led by Julien Faucon and Sahra Driai. Their backgrounds bring together play, creativity, technology and project management. They share a wish to create a welcoming house where music, games and hospitality will bring people together.
Julien Faucon
Game design · activities · group hosting
Julien trained as an engineer and games librarian. Games have always been part of his life: exploring, experimenting, understanding and sharing are what draw him to games. His work in a games library and community centre feeds his wish to bring people together. At Le Fil Rouge, that will shape the puzzles, hosted activities and the way groups are welcomed.
Sahra Driai
Creation · project · music
Sahra is an INSA Lyon engineer, IT consultant and musician. Since childhood, she has enjoyed creating, experimenting and finding her own way of doing things. Photography, music, making and woodworking feed that curiosity. At Le Fil Rouge, she will combine this creative outlook with project organisation, turning their ideas into a warm and welcoming place to share.
The property today
A house full of character, surrounded by trees.
These photographs show the house before the planned improvements: shared rooms, bedrooms and the future activity room.
The property today
Landes architecture among the trees
Timber framing, exposed beams and a mature garden already give the place a strong identity. The future layout will build on this architecture rather than erase it.
Details of the property
Three views of the house and garden
Timber-framed façades, the entrance and the planted garden.
The lounge
A sofa, skylight, old beams and a colourful floor create a quieter room, distinct from the main living space.
The main living space
The table, fireplace, staircase and circulation routes connect meals with the other shared moments of the stay.
The kitchen
A high-ceilinged kitchen with exposed beams, arranged around a central table.
The mezzanine
A mezzanine space extending the shared rooms.
The future activity room
This red room and its mezzanine are intended to host some of the self-guided activities and hosted formats. The final equipment and layout are still being defined.
Real photograph before refurbishment. The two people in the original image were removed; no furniture, fixture or part of the room was altered.
The sleeping areas
Two examples among four bedrooms with their own shower rooms
The main house has four bedrooms, each with a private shower room and toilet. Additional sleeping areas will allow for 8 to 12 guests, depending on the final arrangement. These photographs show two bedroom-and-shower-room combinations; one also has its own entrance from outside.
A bedroom in the main house
A first bedroom and shower-room arrangement, directly connected to the shared spaces.
The bedroom with an independent entrance
A second bedroom and shower-room arrangement, with its own access from outside.
Real photograph of the bedroom. The person visible in the original image was removed; the room itself was not altered.
A garden and oak grove that extend the house
The mature garden, oak grove and meadow will offer space to spend time together or take a quiet break. The outdoor improvements are still being prepared.
The signature experience
A story to follow, if the group wishes.
Observe the house and garden, explore, make connections and solve puzzles together: the Fil Rouge Enigma will combine logic and cooperation in a story-led adventure. Planned as an optional part of your stay at no extra charge, it will unfold at your group’s own pace. You will be able to start, pause and return to it later, or simply enjoy the house.
The experience is still being written and prototyped. Its final design will be tested before opening.
The Fil Rouge catalogue
Planned activities. Hosted sessions when we open.
Self-guided activities are planned as part of the stay. Hosted sessions will be optional, booked in advance and charged separately. À table will offer pre-ordered breakfasts and home-style meals; the Fil Rouge Market, a small selection of local products. These services are still being prepared.
Planned with your stay
Self-guided activities
The Fil Rouge Enigma
An optional story-led adventure will unfold in the house and garden.
Self-guided karaoke
You will be able to sing together whenever your group feels like it.
Retrogaming
Classic multiplayer games will be available without a fixed timetable.
Music and listening space
A dedicated space will let you listen, play and share music.
Games library and wooden games
Games will be chosen for different ages and ways of playing together.
Optional
Planned hosted activities by advance booking
Music and performance
Sing, listen, dance or try an instrument: hosted karaoke; music or culture quiz; DJ and dance evening; beginners’ guitar workshop.
Quizzes, challenges and tournaments
Answer questions, search and take on challenges: interactive buzzer quiz; children’s or adult team challenges; treasure hunts; hosted retrogaming tournament.
Stories and tabletop games
Listen, play a role or think together around a table: immersive Werewolf; Murder Mystery; tabletop role-playing; expert board-game evening; storytelling.
The final catalogue, practical arrangements and availability will be confirmed before opening. A hosted activity will only be offered when the necessary team is actually available.
Layouts in preparation
Six directions for the future spaces.
These AI-generated, non-contractual images present design intentions for the activity room, family mezzanine, cultural lounge, playful oak grove, living room and Fil Rouge Market. They never represent existing facilities or a confirmed final layout.
Activity room
Family mezzanine
Cultural lounge
Playful oak grove
Playful living room and Fil Rouge atmosphere
The Fil Rouge Market
BEYOND THE HOUSE
Places to discover around Betbezer.
Le Fil Rouge is in Betbezer-d’Armagnac. These photographs show places in the surrounding area, not facilities on the property.
01 / The village
Betbezer-d’Armagnac
The village where the house stands, in a landscape of vineyards and gentle slopes.
Village centre: approx. 2 km · 5 min by bike · 5 min by car
Photo : Jibi44 / Wikimedia Commons — CC BY-SA 3.0 · resized WebP file, CSS crop.
02 / The bastide
Labastide-d’Armagnac
Place Royale, its arcades and the streets around them are part of the area’s living heritage.
Place Royale: approx. 3 km · 15 min by bike · 5 min by car
By bike: the Marsan and Armagnac greenway can be joined at Labastide. The route from the house to the village uses local roads.
Photo : Spichou / Wikimedia Commons — CC BY-SA 3.0 · resized WebP file, CSS crop.
03 / The water
Lac de l’Uby
The lake is in Cazaubon. Its leisure base offers seasonal activities; check the current opening dates before visiting. Nearby, Barbotan-les-Thermes welcomes spa visitors; check treatment arrangements directly with the thermal baths.
Leisure base: approx. 17 km · 50 min by bike · 25 min by car
Photo : Handelsgeselschaft / Wikimedia Commons — CC BY-SA 4.0 · resized WebP file, CSS crop.
04 / The town
Mont-de-Marsan
Walk along the Midouze in the town centre, between waterside heritage and everyday city life.
Midouze riverbanks: approx. 32 km · 40 min by car
Photo: Jibi44 / Wikimedia Commons — CC BY-SA 4.0 · resized WebP file, CSS crop.
05 / Heritage
Château de Fondat
In Saint-Justin, a château surrounded by a wooded park. Check visiting arrangements before setting off.
Château de Fondat: approx. 7 km · 25 min by bike · 10 min by car
Photo: Ad Vitam / Wikimedia Commons — CC BY-SA 3.0 · source file resized to WebP, CSS crop.
06 / Forest
Retjons and the Lugaut chapel
In Retjons, forest paths lead towards the Lugaut chapel and its medieval frescoes. Check visiting conditions in advance.
Lugaut chapel: approx. 29 km · 40 min by car
Photo: Havang(nl) / Wikimedia Commons — CC0 1.0 · source file resized to WebP, CSS crop.
FOLLOW A DIFFERENT THREAD
Other outings to plan.
Jazz in Marciac
A music festival to follow according to its programme.
Marciac: approx. 68 km · 1 hr 20 min by car
Circuit Paul-Armagnac, Nogaro
Motor-racing events according to the circuit calendar.
Circuit: approx. 34 km · 45 min by car
The Atlantic coast, Contis-Plage
Contis beach, in Saint-Julien-en-Born, for a day trip to the ocean.
Contis-Plage: approx. 107 km · 2 hrs by car
The Pyrenees
Route reference: Argelès-Gazost, at the entrance to the valleys. Allow a full day, depending on weather and season.
Argelès-Gazost: approx. 163 km · 2 hrs 5 min by car
Rounded distances by car from the house; cycling times sometimes follow a different route. Indicative OpenStreetMap estimates vary with traffic and conditions. Locate the village on OpenStreetMap (no property address). External links open in a new tab.
Where the project stands
Working towards spring 2027.
The preliminary sale agreement was signed on 28 September 2026. The bank is reviewing our financing application. Our motivation remains strong: to make this house a place to come together, play and share. We aim to complete the purchase in late February 2027 and welcome our first guests in April or May 2027. This provisional timetable depends on securing financing, completing the purchase and preparing the property. The opening date and booking launch will be announced once confirmed.
Let’s write the next chapter together.
A crowdfunding campaign is being prepared. Help us bring Le Fil Rouge to life and enjoy exclusive benefits at launch as a thank-you for your generosity.
The rewards and campaign details will be announced when the campaign launches.
Follow the project
Follow the journey.
Follow the milestones as we prepare the house: the future crowdfunding campaign, the opening of bookings and the moment we welcome our first guests.